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Older news - July, 2005
Every
month, I try to write about things that I
hope are interesting to
our customers. I like to take new photographs but lately that
is
getting more difficult. I ask the factory what they have
available for me to photograph and they always tell me that whatever
they made is shipped out right away. It is true that I have
taken
many hundreds of photos and that I have a photo of every type
of
speaker we have ever made. However, I always like to take
more
newer photos. Partly because the cameras I have now are better and
partly because I think our speakers look better now than anything we
used to produce.
Another issue has been that I have not have much free time.
This
month, I got permission from one of NorhTec's customers to let us know
who they are and what they are doing. I am not putting out a
news
release yet. I will wait until CES in January.
None-the-less, this website is a pretty good place for me to
let
the people who have been following us know what is going on.
NorhTec and nOrh are two separate companies. They were
founded by
the same people but NorhTec was a larger scale effort and we needed to
raise money in order to get the project off the ground. I put
in
all the money for nOrh out of my savings. nOrh was not set up
to
be a company that would provide me with any income. NorhTec
was
set up to grow big enough that it could pay me a salary.
The staff who started nOrh are all with NorhTec but they are
volunteering their time to nOrh. Yuth is in charge of NorhTec
Thai operations. Namphung handles import and export.
Lek
works on special projects and does most of the electrical work.
Pan is the property manager. Sitthipong (Noi)
joined
NorhTec directly and he does all of NorhTec's mechanical
designs
and runs the factory. Shafquat does the website. We have
another
15 or so people. Two
of them were originally with nOrh, Book and Nok.
My hope is that I can integrate nOrh into NorhTec at some point.
I believe that computers will become the center of home entertainment
systems and that streaming audio and video and the desire to move music
and video files from one device for another, will create opportunities
to integrate audio and video.
Announcement
For
the past two years, NorhTec has been proposing a variety of
solutions to Pay by Touch (
www.paybytouch.com).
Pay By Touch knew exactly the type of hardware they needed
and
approached us to compete to offer them a solution. NorhTec
provided
over 1,000 computers for Pay By Touch's first major rollout --
Piggly
Wiggly.
The first roll out was a success and we received an
additional
order
that was more than four times larger than the first. Needless
to
say,
this is a very significant order for us.
In addition to the large orders that NorhTec has received from Pay By
Touch, NorhTec has had some additional successes and is working on some
interesting new technology.
Here are some photos about some of the projects we are working on.

Upcoming
web pad
NorhTec
will offer a hand held web pad.
A web pad is less expensive and more portable than a Tablet PC.
They web pad NorhTec proposes uses a x86 compatible
processor.
The Web Pad comes standard with either Microsoft CE.NET 4.2
or
Linux. The Web Pad integrated 802.11g, 8.3 inch 800 x 600
resistive touch screen display, external VGA 1024 x 768, integrated
10/100 Network Interface, 2 x USB 1.1, and a choice of an
integrated hard disk or DVD ROM. The system includes
integrated
MPEG 2 decoding for silky smooth DVD playback and SPDIF output.
The system include integrated support for RDP 5.2 so that it will be
possible to deploy existing Microsoft applications wirelessly to the
web pad. This would work for existing POS, medical or dispatching
applications. The integrated battery will work 3 hours
without
when not using the DVD or 2 hours with the DVD.
The estimated price for the web pad is $750.00 USD.

Fanless
Intel Pentium M based board for Silent Server, Multi Client and other
applications
NorhTec
will be offering a new
miniITX based solution that will be high performance, low-cost and
energy efficient. We will offer solutions based on a Intel
manufactured motherboard that uses a special version of the Pentium M
that operates at 1Ghz with no fan. Three year optional
warranty
will be available.

Multi
Client with Pentium 4 board
NorhTec will be offering
an industrial
grade Pentium 4 solution that will fit into our existing MultiClient
and silent server cases. The Pentium 4 board has very
advanced
features such as an integrated Gigalan as well as Intel's Extreme
Graphics processor. The new Pentium 4 board can have up to 6
x
RS232 ports as well as 6 x USB ports.

Utility
Computer Cases
Pictured above is a
prototype of a
solution we are offering some of our customers. The case above contains
a MiniITX board with a dual PCI riser card. The system can
integrated a variety of networking components such as wireless access
point, router, ADSL, UPS and Power Over Ethernet . The case
is
dustproof and splashproof. The system is completely fanless.
The case is designed to allow organizations to put a complete
datacenter on the wall or even use the system in a vehicle.
Curt
Wishman from IRD-Thailand is now designing mobile power supplies.
His supplies provide up to 100 watts without the need for
external heat sinks or fans. He is offering intelligently controlled
power supplies that can communicate with the motherboard or external
programs that control the operation of the power supply.
NorhTec
has assembled the basic building blocks that allow them to
build custom computer solutions for organizations that need cost
effective and highly reliable solutions. NorhTec's website is
at
www.norhtec.com.
Speakers
The Classic
6.1s now sell for $795.00 in 2005 and this includes shipping
Back
in 1997, our original "top of the line loudspeaker was the nOrh
6.5. The nOrh 6.5 sold for
$900.00
and back then
this did not include shipping. That means it would have cost
about $1200.00 to buy a pair of $6.5s. We updated the 6.5s to
the 6.9s. The tweeter we choose for the 6.5 was the exact
same tweeter used in a pair of Krell Lat 1 loudspeakers that sold for
over $30,000.00. Today, we sell the SM 6.9 (synthetic Marble)
for $1,195.00 including shipping.
Synthetic
Marble nOrh 6.9
One of
the most striking examples of what a great value nOrh
Loudspeakers continues to be is the pricing for the nOrh
7.0s. At that time, we made only a handfull of the nOrh 7.0s.
The nOrh 7.0s used the very expensive Scanspeak drivers and because we
bought them in small quantities, the cost to build them was very
high. Today, the Scanspeak drivers are even more expensive.
The US Dollar has dropped about 30% against the Euro so Scanspeak
drivers are so expensive that only the world's most expensive
loudspeakers use them.
In 1997 we sold the
nOrh
7.0 for $2,100.00 and
this didn't
include shipping. Today, we sell the Classic 7.0s for $995.00
and this includes shipping or we have the Synthetic Marble 7.0s for
$2000.00 -- including shipping.
nOrh
Synthetic Marble 7.0 -- $2000.00 shipped anywhere to the US
How is
it possible that the 7.0s are less
expensive today than they
were 7 years ago? The main reason is that nOrh was never set
up to be a money making company. Our goal was to win respect
respect and put people to work. Quite frankly, until going
back and looking at our previous web pages, we had forgotten that we
lowered the prices of the speakers and we have struggeled very hard to
continue to send out our speakers even though costs have continued to
rise.
The nOrh 7.0s are an amazing value at the current prices. I
doubt that there are any loudspeakers under $5,000 per pair that use
these high quality Scanspeak drivers. The nOrh 7.0 received
many outstanding reviews and given the rising costs of high quality
components, oil, labor and the declining US dollar, the 7.0s are a far
better deal today than they were 7 years ago.
Writing this month's newsletter certainly proves that the price of our
Classic 7.0 wood loudspeakers is priced way too low. After
this month, we certainly have to raise that price. Imagine, 7
years ago, we sold the same loudspeaker for $2,100 and didn't include
shipping and now we offer the same loudspeaker for $995.00. I
will have to take care of that by next month.
Namphung
1997
Sincerely,
Michael C.
Barnes
nOrh Loudspeaker Company, Ltd.
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